Saga Furs is the marketing organization responsible for promoting the SAGA FURS® brand all around the world.

Saga Furs was founded in 1954 when the Nordic fur breeders decided to form a common sales and marketing platform for their products. Branding was an unknown term back then, but that is exactly what we accomplished.

The Nordic auction houses became the sales platform and today all Saga-labelled mink, fox and finnraccoon skins are sold exclusively at Finnish Fur Sales in cooperation with Oslo Fur Auctions.

SAGA FURS® mink, fox and finnraccoon come from European farms where the ethical treatment of animals has always been at the core of breeding standards.

The utmost in care for the animals results in the finest quality mink, fox and finnraccoon skins in the world. A strict code of ethics means a good product.

Only the finest skins earn a SAGA FURS® label. To ensure this, we have developed an efficient grading system to sort skins by: type, sex, size, colour, density of gurard hairs, silkiness and resilience.

Saga Design Centre is the dynamic core of Saga Furs In 1988 Saga Furs established Saga Design Centre as a cornerstone in a new marketing strategy that succeeded at reinventing the very concept of fur.

Innovative activities and the development of creative new  techniques continue to stengthen the Saga Furs brand in the fashion and fur industries.

Saga Furs provides the fashion industry with the most versatile assortment of mink, fox and finnraccoon available.

Our activities have given the fur trade a vital standard of quality recognized by consumers around the world.